the google sari

Spotted this in a fancy mall in Gurgaon, India (the tech hub south of Delhi). I don’t know the backstory, and I couldn’t find out because (proving that India is aspiring to Western standards in every way!) a guard started rushing over to bust me for taking pictures.

Categories: 1
Tagged: art, Delhi, fashion, google, Gurgaon, india, mall
41 responses so far ↓
Josh // at
Typical of my fellow Indians — ape anything western, irrespective of its true merits. I wish we’d learn something truly positive from westerners — they are punctual and they have high levels of civic sense. Sounds simple (to westerners) but not exactly followed by my fellow Indians. Peace.
Scott // at
It’s the Oogle sari by Satya Paul…
Gopa // at
I work for Google, so its great to see our saree in the market. However, I guess Satya Paul or whoever it is could have done a better job with the designing of the saree. I wonder what all is the part of the text in this saree…

itsalljustaride // at
How do you turn Safe Search off?
Rahul // at
Convergence!
Oldest of attires & Newest of technology.
amreekandesi // at
Very cool pics! It’s a cool looking sari…one of those things that are just good to look at, not to be worn.
fusionrevolution // at
How disgusting. No respect and those that view this as fashion are imbeciles.
Techotic - The google sari found in India // at
[...] Link Tags: Daily Rambling, google, gurgaon india, sari Add to Favorite SHARETHIS.addEntry({ title: “The google sari found in India”, url: “http://www.techotic.com/the-google-sari-found-in-india.html” }); « Tyson Gay is renamed to Tyson Homosexual by right wing news group [...]
js47 // at
Ha ha ha that’s the future for yah. Private enterprise all the way
raincoaster // at
Oh, man! I’m as white as white can be, and I so totally want this! Is that cause and effect?
starkravingmadeleine // at
What’s crazy to me is how quickly our mind identifies it as Google when you can only see part of the image and yet instantly “Google”. Reminds me of a study they did once to pre-schoolers where they instantly identified a yellow ‘M’ as McDonalds.
Google Satya Paul Saree spotted in the wild // at
[...] Source [...]
Giselle // at
I agre with what Josh says.. Nothing good is being copied/imitated/aped at all!
and Gopa, is there any way I could get a job in Google?
http://4mgiselle.wordpress.com
hooligan // at
So the truth is out - peel off the cover and underneath Google is just Yahooooo! That’s why M$ wanted to buy them out.
axinia // at
that is a great pic, thanks! Google shall feel pleased
nitinthewiz // at
haha, this is good.. wild advertising gimmick!!! i wonder if somehow Google is actually gonna do it??? it should provide all the poor and downtrodden of india free Google sarees… What a PR Campign!!!
Arjun // at
I have seen a certain Aditi Govitrikar wear a similar looking saree, I wonder if it’s the same one.
I quite like the idea but the finish doesn’t look very neat or maybe its just the photo.
Agust Andy // at
I think this is great and funny :p
romi41 // at
“HAHAHA” at the first comment by Josh!
As someone of Indian background born/dwelling in Canada, even LIVING here has not taught my relatives about the simple, simple quality of being “punctual”….oh those off-schedule family-gatherings…even when you start them two hours “early” it doesn’t seem to work…*sigh*…
….And by the way that sari is hideous…I was in India a couple years ago, and I have to say, when you break away from those fancy malls that try so hard to be “Western”, and find yourself in those little family-owned sari-shops that haven’t been tampered by time/technology, the ones where you sit on the floor as they present you one beautiful fabric after another…that’s when you experience Indian fashion/beauty/authenticity all at once
….but whatever, I can only handle it in small doses, as I much prefer jeans that are probably too tight for me, hahaha 
Maria Guimil // at
is that googke sari made in silk?
Google Sari found by “Our Delhi Struggle” « myDezigns // at
[...] and being from an Indo-Canadian background could not give this up. The Google Sari, more on “Our Delhi Struggle“. « Muxo, Subtitles for AppleTV and [...]
(G)oogle Saree « HelloJi // at
[...] Saree is available online as well as in malls in Delhi. [...]
Top Posts « WordPress.com // at
[...] the google sari [image] Spotted this in a fancy mall in Gurgaon, India (the tech hub south of Delhi). I don’t know the backstory, [...] [...]
pinastro // at
cool ……….
booksiread // at
I am oddly impressed by this. I find it artsy, though I doubt I’ll ever see anyone actually wearing it!
I bet it won’t sit very well with a lot of people simply because a sari is supposed to be worn mostly by traditional Indian women, and for it to be infiltrated by anything “western” is sheer horror. I mean, how many would complain about the west being aped in India if they saw a Delhi teenager walking around in a t-shirt imprinted with the google logo? (or oogle for the that matter : )
Google Sari - found in Delhi « Random(e)pics // at
[...] taken from: http://ourdelhistruggle.wordpress.com/2008/06/30/the-google-sari/ [...]
teen // at
Whoa , Satya Paul pulled out all strings on this one. Does anyone know the legal stand on this ? Could Google sue ?
nrsl // at
That’s like an instant ticket to fame for Satya Paul..
Giselle // at
ooh yes! A controversy is Always the best instant ticket to fame!!!
Google-themed Sari // at
[...] Source: Ourdelhistruggle blog Share and Enjoy: These icons link to social bookmarking sites where readers can share and [...]
phonecardscollector // at
Is it a Google flag?
Google- New Branding Strategy « Science of Sales & Marketing // at
[...] Image Source. Possibly related posts: (automatically generated)Total Brand Management - An Introduction [...]
Sociological Images » YOU ARE, INDEED, LOOKING AT A GOOGLE SARI // at
[...] Our Dehli Struggle thanks to Penny R.! addthis_url = [...]
Prakaz // at
I’d sooo dig any girl who’d wear this
The google sari « Sharing all the Collections of Dilip Prakash // at
[...] Source:ourdelhistruggle [...]
Nita // at
This is the wierdest thing I’ve seen. I would never wear such a sari!
Sexy Google // at
[...] Vía: Our Delhi Struggle [...]
Pooj // at
It’s an amazing idea….he’s promoting online shopping for his saris.
Very original!
Pooj // at
After reading all the comments, its sad to see that most Indians won’t hesitate to jump and put their fellow countrymen down without even an afterthought.
For those who aren’t bright enough to get it…..this saree is promoting Satya Paul’s online shopping.
Super understated creative, only meant for a few evolved ones I guess!
sunnysideofliving // at
Culture+Technology+Fashion!!!!!
Nice combination hanh?!!
Nalini Persad // at
As a regular google user, at the most this is only an advertisement, so take no heed. It is not a sari that I would wear ever in any life here and hereafter.
NP
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